Suiting up for business? 

Dear Hired Guns and Visiting Suits, welcome to Germany!

As you embark on your business journey in the land of efficiency and precision, it’s essential to grasp the cultural nuances that will not only smooth your path but also help you avoid unexpected ‘Wand-Kollisionen’ (“head-on collisions”). So, whether you’re an expat settling into a position of influence or a business visitor looking to seal a deal, understanding and adapting to German business etiquette is essential. And trust this expat, you don’t want to learn these lessons the hard way.

  1. Pünktlichkeit (Punctuality): Time is of the Essence

Being on time in Germany is a courtesy and a sign of respect. Meetings start promptly. Even if you were the Pope, do not keep them waiting. A delay is considered disrespectful. If you’re running late, it’s best to inform your host as soon as possible. (At best, the day before!) Remember, time is money, and no one likes to waste either. (See “das akademische Viertel”. Know about it, but don’t lean on it.)

Tip: Set your watch five minutes fast to be on the safe side. In Germany, ‘fashionably late’ was never in fashion.

  1. Ordnung (Order): Embrace Structure

Germans love order and structure. Keeping things orderly is critical, whether it’s a meeting agenda, project timeline (or perhaps even the layout of your desk. 😊) This applies to following rules and procedures. Your German colleagues will appreciate your attention to detail and adherence to established processes. (Insight: Predictability and control over the flow of events, may very well be at the root of this “cultural virtue”.)

Tip: If you’re ever in doubt, simply ask for the checklist.

  1. Fleiß (Diligence): Work Hard, Play Harder

Diligence is deeply ingrained in the new German work ethic. Expect to work hard, but also expect to enjoy your well-earned breaks and vacations. Germans are known for efficiency and productivity but value a fair work-life balance. (Note: Some Gen X’s have yet to be convinced to get on board.)

Tip: Don’t be surprised if your colleagues seem to disappear on weekends and holidays. It’s their sacred time to recharge.

  1. Disziplin (Discipline): The Backbone of Success

Discipline in Germany means following through on commitments, maintaining self-control, and respecting rules. It’s about doing what needs to be done without cutting quality. Discipline is evident in all aspects of business and is highly respected.

Tip: Think of discipline as the secret sauce in the famous German engineering. Without it, the sauce would just be ketchup.

  1. Zuverlässigkeit (Reliability): Your Word is Your Bond

In German business culture, reliability is paramount. If you say you’ll do something, do it. Meeting deadlines and delivering on promises are critical. Reliability builds trust, and trust is the foundation of all business relationships, right?

Tip: If you promise to bring pretzels to the office, don’t show up with donuts.

  1. Bescheidenheit (Modesty): Stay Humble

While confidence is essential, Germans appreciate modesty. Avoid bragging about your achievements or flaunting your success. Instead, let your work speak for itself. Being humble and down-to-earth will earn you respect.

Tip: Wear the superhero mask and cape with discretion. In Germany, delivery with modesty is the true superpower.

  1. Ehrlichkeit (Honesty): The Best Policy

Honesty and transparency are cornerstones of German culture. Be straightforward in your communication and avoid embellishments. Germans appreciate directness and honesty.

Tip: It would be wise to know the difference between directness and open defiance.

The Urgency of Adaptation: Don’t Run into Walls!

For expats and visiting visionaries, adapting to these virtues is not optional; it’s imperative. Understandably, failure to comply can lead to misunderstandings, strained relationships, and unwelcome disappointments. Think of it as learning to drive in a new country. You need to know the rules of the road, or you’ll end up in a fender bender.

I hope these insider tips will help you gracefully ease into your new working environment and bond with business partners rapidly.

Raise your glass to paving the way to successful and enriching business relationships in Germany!

Viel Erfolg (good luck)!